Thursday, January 15, 2004
I'm not a big fan of spam (the meat product or the email kind), but even I have to appreciate the lengths advertisers are going to to hawk their products online.
First they started sending spammy emails from normal-sounding names - names that unnervingly looked like my friends names. Then there were the creative email titles - "Don't be a lonely fatty at home" (which is supposed to make me say what... "Ooh - you're right - I don't want to be a lonely fatty at home... maybe they can help!") and "Ever seen plaster that can grow your penis?" (nope... and no thank you).
But now, in an effort to avoid spam filters or something, they've taken to including complete nonsense words both in their titles and their text. This, I believe, is my favorite tactic ever. First of all, it's kind of like a game trying to find the actual ad buried inside of all the nonsense words. Take a look at this ad and see if you can figure out what you're supposed to do:
deducted obelisk
attackers cabling
Now you can order your medications online and
have them delivered to your doorstep overnight.
Why leave your house? All the known m.e.d.s
you need at the touch of your figertips at the
lowest cost you will ever see.
Louis landers
Sumter discourse
linguist visitation
Griswold unsure
Link yourself below to see for yourself!
shrewdness http://www.webrxcentral.com subculture
It's like they ran out of copywriters and enlisted the help of some small Russian child who wasn't doing anything at the moment.
But most of all, I think I like these new ads for their artistic value. When you get an email in your in-box with the title: "crucial pillage fricative coat" (which I did yesterday), your mind immediately wanders into Dr. Seuss-land as you try to picture exactly what color a crucial pillage fricative coat might be. I think scarlet, but that's just me.
Not sure what 'fricative' means?
First they started sending spammy emails from normal-sounding names - names that unnervingly looked like my friends names. Then there were the creative email titles - "Don't be a lonely fatty at home" (which is supposed to make me say what... "Ooh - you're right - I don't want to be a lonely fatty at home... maybe they can help!") and "Ever seen plaster that can grow your penis?" (nope... and no thank you).
But now, in an effort to avoid spam filters or something, they've taken to including complete nonsense words both in their titles and their text. This, I believe, is my favorite tactic ever. First of all, it's kind of like a game trying to find the actual ad buried inside of all the nonsense words. Take a look at this ad and see if you can figure out what you're supposed to do:
deducted obelisk
attackers cabling
Now you can order your medications online and
have them delivered to your doorstep overnight.
Why leave your house? All the known m.e.d.s
you need at the touch of your figertips at the
lowest cost you will ever see.
Louis landers
Sumter discourse
linguist visitation
Griswold unsure
Link yourself below to see for yourself!
shrewdness http://www.webrxcentral.com subculture
It's like they ran out of copywriters and enlisted the help of some small Russian child who wasn't doing anything at the moment.
But most of all, I think I like these new ads for their artistic value. When you get an email in your in-box with the title: "crucial pillage fricative coat" (which I did yesterday), your mind immediately wanders into Dr. Seuss-land as you try to picture exactly what color a crucial pillage fricative coat might be. I think scarlet, but that's just me.
Not sure what 'fricative' means?
Comments:
Post a Comment